5 Tricks for Job Hunting

Looking for a job can be frustrating and daunting.

Sometimes, if what you’re doing doesn’t work, it’s a good idea to try something else. So, if you’re out of luck with the traditional application process, you might want to consider one of these job search hacks.

Keep in mind that it takes an average of 16 weeks to find a job in Canada, so don’t lose your temper.

Apply to messages that are a couple months old. According to this study, 46% of new hirers “fail” within the first six months. I would take it with a grain of salt, as it sounds quite high and the company that commissioned the study is selling leadership training, but while the actual number is actually much lower, it is that new, or often hired, doesn’t work. If you do not hear from a job, resubmit your resume two months later. Contact a dedicated hiring manager and say you are interested in the job previously posted and would like to apply if it is not filled satisfactorily. Do not refer to your previous question. You can do this even if you find a job that was posted some time ago and you lost it. Never assume it’s too late. You don’t know until you try.

Target companies that do not post vacancies. Nearly half of the jobs are never advertised, many, but not all are executive. There is always someone going somewhere. If you apply when a job is posted, your software could be filtered by and / or lost among hundreds of others. If you apply when there is no job posted and you approach the appropriate person in the appropriate section, your application has a much greater chance of actually being read and considered. That doesn’t mean you shouldn’t apply for jobs too. Do it, too, of course.

Use your network. You’ve spent years developing your network of friends and contacts, right? (Right?) Try to connect and make that network work for you. When I had trouble finding work, I e-mailed everyone I thought could help, asking for help and describing my skills and the type of job I was looking for. I asked them to let me know if they heard anything I might be suitable for or to contact anyone they thought would want to work with me. It worked better than I could have predicted. I worked in two excellent contractual positions within three months and have not been unemployed since.

Buy a Facebook ad. This tactic has been used successfully by at least a handful of media people, such as Ian Greenleigh and Grant Turk. Post a picture of yourself with some text and a link to your website / resume. You can choose the area and industry you want to target and set the dollar amount you want to spend. Here she is! Do you see how simple it is?

Grant Turck – Facebook Ad

Create a newsletter: This idea comes from Lauren Holliday who wrote about her experience for The Muse. Holliday compiled an email on MailChimp to send to people who might hire or recommend her. You need a strong subject and a compelling body of text. Holliday offered a free one-week trial of his services as a marketing professional / marketing intern. He had 15 interviews and landed a job as director of marketing. You could make a similar offer or some other kind of hook. Highlight your skills and achievements and consider it more of an ad than an application, as you would tailor a job-specific application, while this is aimed at a wider audience. (Someone on Twitter pointed out that you have to beware of Canadian anti-spam laws with this one. I don’t think anyone will come looking for you for a thing once a few hundred people. Or we they should anyway. don’t start spamming them. people with your job search! Use your common sense.)


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